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Strategy & Innovation Process
Our Strategy and Innovation process is especially designed to suit Internet Innovations and Brands to 'strategically innovate' and thus to build differentiators and entry barriers. They also add value to the product or service and remain competitive thereby improving the intrinsic IP value of your online business and brand.
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Understand & Digest
We begin by taking stock of what the ground reality is, as objectively as possible. We listen, understand and digest. Step 1 is obviously to understand your business or idea, the market landscape, market/ user needs and pains, your existing 'category/ brand' competition, differentiators, positioning, revenue streams, exit strategy etc.
Research & Audit
In Step 2, we do out own due diligence. We do a SWOT which may demand digging for more information. An agency is hired if need be. We explore the possibilities, cost and time implications. What can technology do for you? How can you leverage the web? Most importantly we answer the question - 'Where are we'
Innovate & Add value
We then sit down to think. This is what you actually hire us for. We look for the invisible. Ideas and opportunities (and even risks) that your competition have not seen yet. We approach most problems from the customer-centered point of view, as we are ultimately measured on your success with customers.
Strategize & Plan
In this phase we plan the way forward. Strategies to go to market, attain critical mass, velocity and revenues are brain stormed within a frame work of the business, marketing, promotion, communication and branding strategies.
Define & Document
The project is broken down and the Project management plans laid out with actionable tasks and responsibilities.
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The immutable laws of SEO |
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Either we will find a way... or create one for you. Our clients depend on us to find solutions that advance their business goals and... |
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SEO (Search Engine Optimization) is an ever changing industry and keeping up with the changing trends and algorithms can be very difficult. But the article below gives you the ... |
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Read More >> |
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Read More >> |
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"I work with Invendes on many important and mission-critical projects - from print design to ecommerce websites. I am very impressed by their design skills, and the breadth and depth of their service portifolio. I really appreciate the level of detail, business acumen, professionalism, and quality that goes into every project I outsource to Invendes..."
- Zak George, VP - Source International, USA
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| © 2008 invendes consulting. All rights reserved. |
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| For an optimal experience, use 1024 x 768 screen resolution and 16million colours. |
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